Cocaine missing from CID headquarters

first_img…several ranks under close arrestSeveral members of the Police Narcotics Branch are now under close arrest following the disappearance of close to two kilograms of cocaine from the CriminalCocaine mule: Travis MendoncaInvestigations Department (CID), Police Headquarters, Eve Leary.The cocaine was tendered as evidence against 31-year-old Travis Mendonca, who was sentenced to three years’ imprisonment after he pleaded guilty to a trafficking in narcotics charge.Acting Police Commissioner David Ramnarine has confirmed that an investigation was launched by the Office of Professional Responsibility (OPR).He also told media operatives that the cocaine was discovered missing on Tuesday evening, but did not go into details. The acting Top Cop was reluctant toWanted: Delvor Bunburydivulge any additional information other than an investigation was underway.<<>> understands that while the State won the case against Mendonca, investigations were ongoing to determine who else might have been involved in attempting to smuggle the illegal substance out of Guyana, since the Police had issued a wanted bulletin for another person.Following the bust, Police had issued a wanted bulletin for 27-year-old Delvor Bunbury of Lot 37 Victoria Road, Plaisance, East Coast Demerara. His name was reportedly called during the investigation.Bunbury was implicated in a similar incident back in March. He, along with another person, was charged for narco possession. A police officer, Louie Dublin, was also charged in connection with the matter.Two Mondays ago, Police intercepted Mendonca, who was travelling to the United States. Police stated that during a search of the suitcase belonging to Mendonca, 1828 grams of cocaine was earthed.The suspect, of Kara Kara, Linden and Ozone Park in Queens, New York, was taken into custody and narcotics trafficking charges were instituted. He was arraigned for narco possession and sentenced after he pleaded guilty.last_img read more

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R400m for digital TV subsidies

first_imgOnce the details had been finalised and the scheme was ready to be rolled out, Nyanda said consumers would be informed of the criteria for qualification and the application process. “[The] government has already made a decision to support poor TV-owning households, and we are in the process of finalising the details regarding the implementation of the support scheme,” he said. Source: BuaNews “These features enable the disconnection of stolen boxes and will reduce the possibility of an influx of boxes not manufactured or approved in South Africa flooding the market,” Pule said. Speaking in Johannesburg this week, Communications Minister Siphiwe Nyanda said the Cabinet had approved R400-million to subsidise around five-million households, with subsidised set-top boxes expected to cost around R300. 23 October 2009 The set-top boxes that many South Africans will need to watch television when broadcasting goes digital-only will be available at stores throughout the country in the first half of 2010. The government is expected to subsidise 70% of the R700 cost of the units for poorer households.center_img Deputy Communications Minister Dina Pule said that the set top boxes for free-to-air services would have standardised operating systems prioritising security features, interoperability, addressability and inter-connectability. South Africa is currently in a “dual-illumination” period, with both digital and analogue TV signals available. The digital signal was switched on in November 2008, and the analogue signal is due to be switched off on 1 November 2011. In order to receive the digital signal after that date, households with analogue TV sets will need to purchase set-top boxes that convert digital into analogue signals. Nyanda and Pule were speaking at a two-day summit aimed at discussing a set-top box manufacturing strategy that will pave the way for local companies to manufacture the devices. Standards, security featureslast_img read more

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Goa govt. to limit number of casinos

first_imgPANAJI: Chief Minister Manohar Parrikar on Monday declared in the State Legislative Assembly that a new policy would soon cap the number of casinos in a particular area, and that Goan residents would be banned from visiting the gaming areas.Giving an outline of his proposed casino policy, which will be finalised before the next session, Mr. Parrikar told the Assembly that all five offshore casinos currently operating in the Mandovi river would be forced to relocate to land over the next three years. He was replying to queries during a discussion on the 2017-18 State budget. “The Act will have a power to ensure that no Goan can visit casinos. The government will have powers to limit casinos in a particular area. The sixth casino will never enter Mandovi. We are capping it, under this Act, at five,” Mr. Parrikar said, during his nearly one-and-a-half-hour-long address in the ongoing monsoon session.Saying that a casino is as much a vice as liquor, Mr. Parrikar said he too was as opposed to the casino industry as the Opposition legislators, but was forced to allow them to operate because several stakeholders had invested money in vessels. He also blamed the Congress for “creating a fait accompli” on the issue. “We definitely opposed casinos. We also assured that we will cancel licences because that time there were no ships. When any person invests money, a State has a responsibility for continuity, right or wrong,” he said justifying continuation of offshore casinos by BJP governments over the years. He said the policy would ensure that the casinos would relocate from the river to an onshore “entertainment zone”.last_img read more

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VP Pence exits NFL game after anthem protest

first_imgView comments LOOK: Loisa Andalio, Ronnie Alonte unwind in Amanpulo for 3rd anniversary Brace for potentially devastating typhoon approaching PH – NDRRMC Fire hits houses in Mandaluyong City “And so this is what systemic oppression looks like — a man with power comes to the game, tweets a couple things out and leaves the game with an attempt to thwart our efforts.”Pence, who flew to Indianapolis from Las Vegas and was scheduled to head back west to California, was criticized in other quarters as well.“After all the scandals involving unnecessarily expensive travel by cabinet secretaries, how much taxpayer money was wasted on this stunt?” US congressman Adam Schiff, a Democrat from California, said in a tweet. BSP sees higher prices in November, but expects stronger peso, low rice costs to put up fight Members of the San Francisco 49ers kneel for the National Anthem before the start of the NFL game against the Arizona Cardinals at the University of Phoenix Stadium on October 1, 2017 in Glendale, Arizona. FILE PHOTO/Christian Petersen/Getty Images/AFPUS Vice President Mike Pence walked out of an NFL game Sunday when some players kneeled for the national anthem, the latest twist in a running saga over the controversial protests against racial injustice.Pence said that he departed after seeing players kneel during “The Star-Spangled Banner” ahead of the clash between his home team the Indianapolis Colts and the San Francisco 49ers.ADVERTISEMENT Don’t miss out on the latest news and information. Kammuri turning to super typhoon less likely but possible — Pagasa LATEST STORIES Nonong Araneta re-elected as PFF president Frontrow holds fun run to raise funds for young cancer patients  Trump took credit for the departure of Pence and his wife from the stadium in a later tweet, saying, “I asked @VP Pence to leave stadium if any players kneeled, disrespecting our country. I am proud of him and @SecondLady Karen.”San Francisco safety Eric Reid, one of the players to embrace the anthem protest after it was initiated by former 49ers quarterback Colin Kaepernick last year, said Pence’s walk-out looked like a publicity stunt.“With the information I have, the last time he went to a Colts game was three years ago, so this looks like a PR stunt to me,” said Reid, noting that the picture Pence had tweeted of himself and his wife in Colts apparel appeared to be the same as one taken at a game three years ago.The vice president also tweeted a picture of himself, clad in a button-down shirt and blazer, and his wife standing for the anthem on Sunday.“He knew our team has had the most players protest. He knew we were probably going to do it again,” Reid said.ADVERTISEMENT Typhoon Kammuri accelerates, gains strength en route to PH “I left today’s Colts game because President Trump and I will not dignify any event that disrespects our soldiers, our Flag, or our National Anthem,” Pence wrote on Twitter.While Colts players stood arm-in-arm at their home game in Indianapolis, more than 20 of the opposition San Francisco 49ers players knelt during the song.FEATURED STORIESSPORTSWATCH: Drones light up sky in final leg of SEA Games torch runSPORTSSEA Games: Philippines picks up 1st win in men’s water poloSPORTSMalditas save PH from shutoutIt was a less organized gesture than the team’s demonstration last week, when 30 players kneeled with hands on hearts while teammates stood behind them, but it should have come as little shock to Pence, an Indiana native who tweeted his photo in Colts cap and shirt before the game.“While everyone is entitled to their own opinions, I don’t think it’s too much to ask NFL players to respect the Flag and our National Anthem,” Pence tweeted. “I stand with President Trump, I stand with our soldiers, and I will always stand for our Flag and our National Anthem.” Makabayan bloc defends protesting workers, tells Año to ‘shut up’ PLAY LIST 02:11Makabayan bloc defends protesting workers, tells Año to ‘shut up’00:50Trending Articles02:11CJ Peralta assures fair decision on Marcos poll protest vs Robredo01:37Protesters burn down Iran consulate in Najaf01:47Panelo casts doubts on Robredo’s drug war ‘discoveries’01:29Police teams find crossbows, bows in HK university01:35Panelo suggests discounted SEA Games tickets for students02:49Robredo: True leaders perform well despite having ‘uninspiring’ boss02:42PH underwater hockey team aims to make waves in SEA Games Curry scores 40, Warriors rout Wolves in Shanghai Read Next MOST READlast_img read more

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5 Marketing Lessons From the First Inbound Marketing University

first_img Download HubSpot’s Inbound Marketing University online training program IMU includes 11 free webinar classes and note sheets . The program drills into each component of inbound marketing and prepares you for the Inbound Marketing certification exam. Earlier this summer HubSpot, along with ten fantastic professors and eight stellar partner organizations , hosted the first Inbound Marketing University .This free series of 11 webinar classes helped folks make professional contacts, find new job opportunities, and learn skills to better themselves at their current marketing jobs.In total, we provided 13,000 hours of free class time, 1,000 people took an inbound marketing certification exam at the end of the classes, and there are now 500 Inbound Marketing Certified Professionals around the world. In the process of organizing IMU, I learned a series of new marketing lessons myself. Here are a few of the most important ones: 1) Partner with stellar organizations to increase promotional reach. When we started organizing the class topics for the program, we contacted the best-of-the-best for each subject. By inviting thought leaders on each topic, the program had the best possible content, increasing program value. Partners valued the opportunity to internact with a large audience passionate about marketing, and helped expand this audience with their own networks. 2) Do everything you can to enable interaction among participants. We did this by creating a hashtag ( #IMU ), setting up a ” Student Bulletin Board ,” and encouraging people to ask and answer questions in the InboundMarketing.com Forums . We also wanted to add value by helping them grow their own networks, while creating a resource where folks could ask questions and help each other out. 3) Have personal contact with your community. I feel like I personally got to know a lot of the folks who participated in IMU, and they got to know me. Adding a personal touch added to the community and enhanced the experience overall. In the event that people had feedback, questions or wonderful compliments, they felt comfortable enough to tell me directly. 4) Listen and integrate your participant’s ideas. A few days into the first program, a handful of folks mentioned on Twitter that they would love a LinkedIn group exclusive to IMU students and alumni , which was something I hadn’t even considered! Folks also chimed in with great feedback on how to improve the PDF certificate. Thanks to the great suggestions from the first class, IMU2 should be even better. 5) Offer an opportunity for participants to learn about your company, but don’t push it. At the end of the first IMU program, we invited students to another webinar that taught how folks could implement their new inbound marketing skills with the HubSpot software . Some attended the webinar; some sent the invitation along to a friend; and some appreciated the invitation but chose to pass. Very few found the invitation pushy. They already knew that we had organized and provided IMU, and they appreciated the value the program gave them. That’s true inbound marketing! And now I invite you to attend the new IMU2 program yourself! Visit http://www.inboundmarketing.com/university to register for the new live webinars and/or take the inbound marketing certification exam.IMU2 will include two fantastic new classes — one taught by Todd Defren of SHIFT Communications and one by Laura (@ Pistachio) Fitton, co-author of Twitter for Dummies . (You also can catch up on the webinars from IMU1 anytime you want .) So, what do you think? What marketing lessons have you learned–or would you like to learn–from Inbound Marketing University? Free Inbound Marketing University Online Training Program Originally published Aug 5, 2009 8:01:00 AM, updated October 20 2016center_img Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlacklast_img read more

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What Do Coke, Pepsi, Pampers, Dominos, Google and Facebook Have in Common?

first_img Facebook Marketing Are audiences more interested in understanding what the big brands are doing?  Do we look up to Coke and Pepsi and other great brands for inspiration?At HubSpot, we love to measure everything, and recently we completed a short study on how the use of brand names (including Coke, Pepsi, Dominos, Google, Pampers, Facebook,etc.) in article titles had an impact on blog article performance. The results were astounding.  Out of the approximately 100 articles published over a period of 50 days, just over 20% of them had major brand names in the title.  As you can see in the graph below, the articles that had a major brand name in the title generated 60% more page views on average than articles without them.Also, we published 6 articles with Google in the title, and on average they performed 50% better than articles without brand names in their titles.Surprisingly, while the use of brand names appeared to have an impact on page views and readership, it had little or no impact on comments (or conversation) and what appears to be a negative impact on inbound links.  The brand name articles got 3 fewer inbound links on average than their counterparts. If you’re wondering why we used such a short time frame for the study, it’s because blog articles are like annuities. Over longer periods of time, articles continue to amass more and more page views, which would skew the study.  The top-performing articles in all groups were spread pretty evenly across the time frame used for the study!Thoughts,  Observations and TakeawaysTiming Your Article Publication is Key — There was definitely a “news” factor to articles with brand names in their titles, and the timeliness of the publication coincided with the conversation about the brand on the Internet and in media.  (e.g. the Dominos and Pepsi articles).Visible Brands Serve as Case Studies — People and marketers in general love hearing what major brands are doing and how they are conducting their business.  A lot of companies like to emulate and learn from big brands. Familiarity Has an Impact on Viral Effect — People become bigger “sneezers” (per Seth Godin’s idea virus) when it comes to bigger brands because they are more familiar with them and their products. Have you noticed any interesting trends in how your blog articles perform?  Please share your thoughts in the comments! Photo credit: Nikita Kashner Video: Blogging for Business Want to learn more about publishing a blog on your business website?Watch the free video to learn how to create a thriving inbound marketing blog. Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Originally published Mar 11, 2010 8:30:00 AM, updated October 18 2015 Topics:last_img read more

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SXSW: Brian Solis – How Your Brand Can Succeed on The Web

first_img from the bottom-up within organizations. Social media gives businesses the opportunity to check perception and reality related to brands.  The social web democratizes the influence and how brands are perceived.  Solis referenced his FutureWorks suggests that you leverage features that have an impact on customers such as providing relevant tips, like social bread crumbs. If you are attending SXSW, be sure to check-in to Solis says . Today, at one of the first sessions of South By South West Interactive, Solis along with Jeremiah Owyang , Altimeter Group HubSpot’s Virtual Booth the opportunity to learn from its customers in order to improve its service. and check out our full SXSW content feed at Comcast The social web has changed how businesses interact with customers and has raised the bar for customer expectations. Solis believes that individuals are defining a new era of society and how we ultimately communicate with one another. The Web has brought a new level of transparency to business. Offline and online interactions combine to serve the overall brand of your business. by social media Comcast Solis brought panelists onto the stage with him to point out examples of companies using social media well to improve their businesses. Comcast Foursquare Originally published Mar 12, 2010 4:54:00 PM, updated October 20 2016 social media is causing corporate change Download the free video Solis highlighted research pointing out that women dominate usage on the social web and that they must be considered when marketing to and Dennis Crowley from Eliason : : than technology according to Solis. Understanding how people communicate with each other is a key to marketing success, and social media provides insight into what people care about and information they want from businesses.  People become fans of businesses online because brands offer and continue to provide value. Solis says that companies must have social media style guides to help the brand thrive on the social web. Having a clear voice online is important to engaging potential customers. Some companies using social media to market their businesses are missing an opportunity because they are driving people from social sites to boring static websites that don’t offer a valuable experience for potential customers. Frank from is principal of Video: How to Use Social Media to Attract More Customers and learn how to generate more business using social media. influencers Foursquare to illustrate the conversations that can happen on the social web. Engage gave key insights for businesses looking to succeed on the Web to a pack room of marketing and public relations professionals. http://blog.hubspot.com/sxsw Cases of Success addressed that social media gave as a place where people connect with people they want to meet in real life. As a marketer, : Social media is more about sociology and psychology . More than 1,500 businesses are currently providing offers to customers for visiting their business and using Foursquare by providing discounts and free goods. Dennis from Foursquare shared that by their one year anniversary, they now have 540,000 users. He defined Owyang FourSquare Jeremiah Comcast talked about the need to scale customer interactions for businesses. He noted that social media customer management software that will integrate social conversations into conversation prism , an award-winning new media marketing and branding agency in Silicon Valley.  He is also the author of the new book, punked Foursquare Learn how to use social media to attract more customers. Foursquare . CRM data will help companies scale online interactions. Customers don’t care about what department you are in; they want their problem solved. Jeremiah argued that customer support should report to marketing instead of technical services. He also mentioned a post he wrote about brands who got Brian Solis has 11 people on their customer service team to help monitor and address customer issues that are shared online. Frank points out that improving service can help to improve marketing and public relations because it has an impact on all facets of business. Measuring customer service should not be about the lowest handle time; it should be about solving problems. Frank says that companies need a chief customer officer to change the approach of how customers are prioritized within a business. . Companies need to get the organization ready from a policy and organizational standpoint.  Social media empowers customers not to make mistakes when making purchasing decisions, meaning companies need to pay attention to word-of-mouth.  Frank One example that was given: local businesses earlier this year started rewarding customers for using social network and helping information to spread online. Topics: Brand Management Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlacklast_img read more

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Why Controlled Content Loses and Free Content Wins

first_img force DVD renters to watch movie trailers?  Is 2010 the year to start clamping down on the distribution and availability of your content?  In a world that gives movie enthusiasts a plethora of ways to view movies, some legal and some illegal, I would argue; “no”.  .  Thank you for helping to make the world just slightly worse. Content Marketing Warner Brothers decided they wouldn’t just settle for a degraded user experience, they also wanted to make inroads in decreasing the distribution of their product.  Back in January, Warner successfully executed an agreement with Netflix (a company that has experienced huge success by making it easier to rent DVDs) that prevents Netflix from renting Warner movies until four weeks after they have been released.  A similar deal was signed in February with another innovator in the movie distribution space, Redbox, also preventing them from renting movies until four weeks after the initial release. night when a Warner Brothers marketer decided to deliberately and abruptly interrupt me.  After hitting “play” to watch the movie seems to think that is a dumb trend and is headed in the opposite direction. I sat down with my wife to watch a rented movie on Friday The DVD business is struggling right now.  According to the I would also like to give a special shout-out to Philips for inventing the technology specifically designed to prevent you from skipping DVD ads, patented here: Fine, I figured I would just skip the trailers one-by-one by pressing the skip chapter button; “cannot operate”.  Some swearing ensued followed by a desperate attempt to outsmart the DVD by ejecting the disc and then restarting it while pushing the menu buttons really fast.  No dice.  The only thing I could do was play each trailer at 3x speed, one-by-one, as each new trailer would put an end to my fast forwarding.  There is nothing more emasculating than not being able to control your own DVD player. , instead of South African rugby I was greeted with a barrage of unskippable movie trailers. Then in March, Warner Brothers decided to embrace the least innovative movie distributor in the space, Blockbuster, by actually signing a new contract allowing them to continue to rent DVDs immediately after they are released.  It’s almost as if they noticed that Blockbuster lost $435 million in the fourth quarter of 2009 and thought: maybe we shouldn’t hurt the people who distribute our product. Is it really good for business to , first quarter of 2010 data show that “U.S. DVD rental revenue fell 14% from a year ago” and DVD sales were down 13% in 2009. The economy is being blamed, and of course piracy is always an easy excuse.  In any event, forcing customers to watch commercials they don’t want to see on DVD’s they could only rent from one store cannot be helping. k8marieuk http://bit.ly/9MFNe0 I tried in vain to push all the buttons on the remote that might enable me to get past the unwanted nuisances.  I pushed “Top Menu”; no luck.  How about “Pop-Up Menu”?  Nope.  A simple message would appear on the screen saying: “cannot operate”.  Did the DVD magically and suddenly forget what the menu button is supposed to do?center_img Marketing Takeaway Inbound Marketing Originally published Jul 7, 2010 3:00:00 PM, updated July 11 2013 Topics: Inbound Marketing Today, huge quantities of content are available free of charge everywhere.  To compete, create high quality content and then give people a great user experience by making it easy to find and consume the content.  There are plenty of options out there and anything less will send potential customers elsewhere to get a more gratifying experience. Warner Brothers, go read Photo Credit: Warner Brothers In a world with ever increasing choice of quality content, Warner Brothers has made a decisive move to worsen the user experience of their product.  There is only one reason to disable the DVD functions during the previews; to try to force people to watch ads that they don’t want to see.  Where is my “unsubscribe” button?  Where is my do not call list?  Why can I not opt out of this unwanted advertising? Never in the history of the world has it been easier to get incredible content inexpensively and conveniently.  Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack LA Times and I want my 5 minutes back. Invictuslast_img read more

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7 Ways to Write Super Catchy Headlines in 2017

first_img Topics: Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack 7 Types of Headlines1.  The Know-it-AllThese headlines offer practical advice or tips. Where to Sell Your iPhone 3G: Gazelle vs. NextWorth Social Media Use Cases: Arcade Fire How the Old Spice Videos are Being Made 2.  The TeacherThese headlines teach you something you didn’t already know. Why Too Much Money is Worse Than Too Little The Responsibility Revolution for Companies Seven Leadership Traits that the Gurus Don’t Tell You 3.  The GossipThese types of headlines stir up controversy, pique your interest, and often have you asking “and then what happened?” And the Winner for Best Film About Design Is… Apple Hater Seeks Roommate in the Big Apple Via Craig’s List Seven Puppies Die Following American Airlines Flight 4.  The InstigatorThese headlines make bold statements, which may or may not be true, but they make you want to click to find out. How Porn Will Keep Me in Business Google Wave is Dead Are Most VCs Dinosaurs Who Need to Hurry Up and Die? 5.  The Nay-SayerThese headlines convince you that what you don’t know will hurt you. Do you Pass the Leadership Test? 15% Changes Everything Do You Know What’s in Your Mutual Funds? 6.  The CampaignerThese headlines provoke people who have similar problems or issues to click on the articles and connect with other like-minded people. Dear Car Dealerships: Stop Sucking Who Wants to Be the Mayor of Pizza Hut 3 Ways to Dress Like a Millennial Woman 7.  The ConnectorThese articles show the connection between two seemingly unrelated things. Social Media Marketing Lessons from Justin Bieber What Hugo Chavez Teaches Us About Twitter Dan Pickett: Find Your Founder: Five Romantic Tips from a New Technical Cofounder Have you come across any effective headlines lately? What category were they in? Why did you click on them? Blog Headlinescenter_img This is a guest post by Marissa Lowman. Headlines are the lifeblood of web and landing pages. Ever since the read more

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A Look Back at 20+ Years of Website Design

first_img Website Design Examples Web design has come a long way since 1991 when the first ever website was published.Exclusively text-based, this first website marked the beginning of what would become a digital revolution. And while recollections of “under construction” GIFs and blinding background colors make me thankful for just how far web design has come, there are some historical web design choices that actually demand a nod of respect.Want to see what an old website looked like at any period since its launch? Enter a company domain name you want to see old versions of into the Wayback Machine. Then, select a date to see a cached image of an old web page from that time period.I took notes on my favorites, below. Here’s a fascinating look at old websites over the last 20 years, and how web design has evolved (for better and for worse).Early 1990s: AntiquityPrior to the late 90s, there was no such thing as “high-speed” when it came to internet connections. It was dial-up modems, or it was nothing. Therefore, websites from this period needed to be built for less-than-stellar connection speeds. They were largely comprised of text, and what we now take for granted as “design layout” did not exist.While later versions of HTML allowed for more complex design capabilities, they were still extremely basic, consisting mainly of tags for headers, paragraphs, and links. Visual considerations such as typography, imagery, and navigation were still things of the not-too distant future.21st Century Takeaways:While the function of these early sites was purely informational, there are some design elements from these days of antiquity that still apply today. These old web pages were very lightweight, optimized for that slow internet connection we all remember. These design considerations took user experience into account — something websites today don’t always remember, even with our faster connection speeds.Yes, today’s internet can handle media-rich websites … but it still has some limits. Large media files and heavy graphic design can contribute to high bounce rates when load speeds aren’t as fast as we expect. Keep your user in mind when considering complicated design, and remember to K.I.S.S. (Keep It Simple, Stupid).Mid-1990s: The Middle AgesThe middle ages of web design were plagued by on-site page builders and spacer GIFs (better than an actual plague though, right?). By the mid-90s, web design had evolved both in terms of structure and appearance. Designers began to use table-based layouts to organize their content, allowing for greater flexibility and creativity. Sites were still quite text heavy, but this text could now be divided into columns, rows, and other navigational elements.Graphical design elements also quickly grew in popularity. Page hit counters, animated text, and dancing GIFs are just a few of the graphical elements that mark this period in web design.21st Century Takeaways:Today, there are plenty of reasons why table-based design is not the best choice for your website — the extensive markup, slow page-load times, and visual inconsistency are just a few of the pitfalls of this method. Regardless, this development was an important one in the evolution of web design. It was the beginning of a concerted move toward page structure. Different elements could now be positioned in different sections of a web page, so designers had to consider the best way to present their information to the user.Today, page structure remains important and becomes critical when thinking about such design elements as navigation, content, calls-to-action, and trust signals. The positioning of these elements will determine how a user experiences and interacts with your site. While these considerations might not have been at the forefront during the middle ages of web design, they are certainly important today.(P.S. If you want to learn more about usability, one of our partners, Callia Media, has an excellent ebook on the subject; specifically, how to align it with inbound marketing.)Late 1990s: The RenaissanceRenaissance. Rebirth. Web design has had its fair share of reimaginings, but one of the first occurred with the introduction of Flash. Developed in 1996, but made popular a couple of years later, Flash opened up a world of design possibilities that weren’t possible with basic HTML. It was the marriage of virtual graphics and interaction.While many of the same design elements of the previous period were still present, these were enhanced (and I use the term loosely) with new features such as color-changing navigations, tiled background images, neon colors, 3D buttons, and the ever-popular splash pages. It marked the beginning of visitor-focused design. Structure and navigation became important considerations and design began to zero in on appearance and usability.21st Century Takeaways:Seeing as Flash has been deemed one of the biggest SEO sins of all time, we’ll take this era as an example of what not to do. While the increased use of multimedia content was intended to attract more visitors, it likely had the opposite effect. Some of the biggest misuses of Flash today come from incorrect scripting. Making this mistake across an entire site is extremely detrimental to SEO, so you might be better off just avoiding it. If you still feel compelled to utilize Flash, however, do so correctly. Even better, opt for alternative applications such as JavaScript or HTML5 to get similar effects.Y2K: The EnlightenmentThe early 2000s brought with it an increase of support for CSS, which allowed for the separation of content and design. This gave greater creative freedom to both web designers and content developers — content could now be developed exclusively from design, and vice versa. This made websites easier to maintain (less code and complexity), more flexible (div tags are independent of one another), and quicker to load.Better understandings of color also saw the increase of whitespace and the decrease of garish colors, like neons. Links began to be attached to icons rather than just text, resolution and pixilation became more important concerns, and considerations over the placement of content also grew. Overall, it was a period when usability started to become more important than other design elements.21st Century Takeaways:People typically scan websites, looking only for the information they need — so any site that makes this job easier as a user gets a giant check-mark. A savvy web designer is aware of the fact that most users don’t read everything on a website, and understand how readers take in information.Therefore, intuitively placed information, visually accentuated links, and a straightforward navigation are just a few best practices today’s websites should adhere to. Always design with usability in mind!Mid-2000s: The Industrial RevolutionThe Industrial Revolution of web design begins with the birth of Web 2.0; it’s at this time things really begin to move toward the modern web. The growth of multimedia applications, the implementation of interactive content, and the rise of the social web are a few definitive features of this period.Moreover, these features largely dictated the way web design was … well, done. Aesthetic changes included better color distribution, increased use of icons, and greater attention to typography.More importantly, design became about content and, apart from that pesky Flash, content became about SEO. With the user now firmly at the center of design, selling products (at least explicitly) became the secondary function of websites.21st Century Takeaways:As mentioned above, the evolution of Web 2.0 saw the growth of SEO as a consideration. While these techniques have obviously been adapted over the years, thinking about your website in terms of SEO is still central to people’s minds today.SEO demands content, and content largely became the focus of web design during this era. Keyword optimization, inbound and outbound linking, authoring, tagging, and syndication technology such as RSS became natural design elements. While link spamming and keyword jamming soon exploited these techniques, these black hat methods are no longer effective and (I hope) have largely fizzled out.Web Design TodayToday, over two decades after the publication of the first website, web design has firmly established itself as an irreplaceable component of every good marketing strategy.In terms of modern aesthetics, we have seen the proliferation of minimalism, flat graphics (so long, 3D buttons!), blended typography, and large background images. In addition, UX has taken center stage, giving way to such design features as infinite scrolling and single-page design.The explosion of the mobile web has been another important consideration for site development. This recent digital revolution has given way to the popularization of responsive design and has called for a re-evaluation of the way websites are structured. This is one area of web design that still has a ways to go in its development, and I look forward to seeing how it evolves over the coming years.Regardless, there is one factor that has informed every single one of these developments — content. Every design element here has been adapted in such a way to bring the most relevant content to the user in the most efficient and effective way. Notions of accessibility, adaptability, and usability truly define this era of web design.Looking at how web design has progressed thus far, it’s exciting to think about where it will be in the next 20 years.Myia Kelly is a marketing assistant at Powered by Search, a Toronto SEO and inbound marketing agency. She specializes in content and social media marketing. Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Originally published Jul 10, 2013 8:00:00 AM, updated March 02 2018 Topics:last_img read more

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