The Delhi Development Authority (DDA) on Monday said it was likely to hand over the Commonwealth Games Village flats to the owners once they were repaired by the private developer Emaar MGF. “A policy decision is yet to be taken but one of the ideas under consideration is that as soon as the flats are repaired, they would be handed over to the developer who would then hand them over to the buyers,” a DDA source said.The DDA had earlier claimed that it was not responsible for the delay in the handing over the CWG flats to the buyers as the developer was yet to ensure that the flats meet all the quality standards.For more news on India, click here.For more news on Business, click here.For more news on Movies, click here.For more news on Sports, click here.
South African boxer Mzwanele Kompolo has died after a first round knockout in a fight on Tuesday, the country’s sports ministry has said.Kompolo, 22, was floored in the opening stages of the fight by Siphenathi Qampi, and soon afterwards collapsed following the bout sanctioned by Boxing South Africa.He was initially treated at the ringside, before being taken to hospital in Frere in the country’s Eastern Cape province, but never regained consciousness.Another boxer, David Browne Jr of Australia, died on Tuesday after being knocked out in a regional title bout, prompting call for a ban on boxing by the Australian Medical Association.Kompolo is the second death in the sport in South Africa inside a year after female boxer Phindile Mwelase suffered bleeding to the brain after a bout last October.Kompolo’s death could mount fresh pressure on the country’s sports ministry to provide a sharper focus on the industry, after they admitted they are still investigating the circumstances around the death of Mwelase some 12 months on from the incident.Mwelase had lost all four of her previous bouts and her final match was the first time she had competed in an eight-round contest, for which she was reportedly to be paid R4000 (200).Boxing is a popular sport in South Africa with many young adults seeing the sport as a way out of a life of poverty.
Last week we explored the impact defaulting on loans has on your credit reports and credit scores, and how it can leave you on the wrong end of a collection lawsuit. You can read that article here.Today I’m closing out this 2-part series by exploring the impact of letting your auto loan and your home go into default.TransportationUnless you live in a city where rapid transit is a viable transportation option or you can ride your bike to work, you’re probably going to need a car. And no, public transportation isn’t really a realistic alternative in most large and expansive metropolitan areas. You’re going to need your car to get to work, chauffeur the kids, do your shopping, etc.If you stopped making your car payments today, your car would be gone in 60-90 days. That’s a much faster response from a jilted lender than you would see with any other type of loan. It normally takes 6 months for a credit card issuer to charge off your balance. And, you’ll see below that not paying your mortgage lender doesn’t lead to immediate homelessness.Bottom Line: In my opinion, defaulting on your auto loan is going to leave you with more problems than any other loan default. You can live without a credit card, but you can’t live without transportation to earn a living and take care of your family.HousingI know what some of you are probably asking, “Why wouldn’t you pay your mortgage first? You need a place to live, right?” You are absolutely correct. You do need a place to live. The good news is that even if you stop paying your mortgage today, you’ll have a place to live for probably the next 12-24 months.It’s taking forever for lenders to begin foreclosure proceedings and even if/when foreclosure proceedings do start, it doesn’t mean you’re getting kicked out of your house. That’s the next step.I’m sure we’ve all heard the stories of homeowners refusing to pay their mortgages and living rent-free for years before the lender has them evicted. In fact, there are even examples where the mortgage lender or the investor who has purchased the home out of default actually pays the former owner to leave.I’m not suggesting this is the right thing to do; I’m just pointing out the realities in the mortgage default world right now.Bottom Line: Defaulting on your mortgage is going to eventually cost you your home. But, that’s going to take some time and you may be able to use the extra money from the mortgage payment you’re not making to pay down/off other more expensive credit card debt.Financial BurdenFinancially, any default is going to sting, but the pain is variable across loan types.For example, if you default on a car loan, the lender is going to pay to repossess the car and then probably liquidate it at auction. You’ll be held liable for any deficiency that remains after the car is sold. That could be as little as a few thousand dollars, unless you borrowed a ton of money to buy a quickly depreciating model.Defaulting on a mortgage loan is going to lead to the same type of financial burden, just a much larger dollar amount. Once the house has been liquidated, likely for much less than you owe on the loan, you may or may not be liable for the deficiency balance. It’s not that cut and dry though, and you’ll want to speak with a lawyer and even a tax advisor about it.Defaulting on a credit card is a different animal. There is nothing to repossess, which means there’s nothing to liquidate and apply toward your balance. You owe it all, plus interest.Even when you default, the credit card issuer can still charge you interest and apply late fees. When they finally sell the debt to a collection agency, they can also charge interest. And, if they are successful getting a judgment against you, then yes, more interest can accrue, too.John Ulzheimer is the President of Consumer Education at SmartCredit.com, the credit blogger for Mint.com, and a contributor for the National Foundation for Credit Counseling. He is an expert on credit reporting, credit scoring and identity theft. Formerly of FICO, Equifax and Credit.com, John is the only recognized credit expert who actually comes from the credit industry. The opinions expressed in his articles are his and not of Mint.com or Intuit. Follow John on Twitter. Post navigation Share this:Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window) Related
A good night’s sleep can go a long way, but there are a whole multitude of things standing in the way between you and a full night of slumber. From what you eat to the timings of your last coffee, everything has an impact, including your career.According to new research by Hillarys, the average amount of sleep you get a night heavily varies depending on your job, with healthcare professionals getting the least amount of rest (approximately 4 hours 15 minutes), while those in the hair and beauty industry get more than double that (with an average of 9 hours and 40 minutes sleep per night).In the survey, 4,596 Britons were asked whether they thought they got enough sleep each night, to which just 11 per cent replied yes. The remaining 89 per cent believed they get less sleep than they need.Researchers then asked respondents how much sleep they get on average in a night – and the results might surprise you.The following five industries were revealed to be those that receive the least amount of sleep:Healthcare – 4 hours 15 minutesLaw enforcement – 4 hours 30 minutesTeaching – 4 hours 35 minutesJournalists – 4 hours 50 minutesHospitality – 5 hoursIn contrast, these are the five industries to work in if you want the most amount of sleep:Hair and beauty – 9 hours 40 minutesTelemarketers – 8 hours 45 minutesInsurance – 8 hours 20 minutesRetail – 8 hours 15 minutesConstruction – 8 hours 10 minutesAll respondents said that stress (44 per cent) and a high caffeine consumption (19 per cent) were the most common factors keeping them up at night, with more than half feeling like they had an issue with their health because of their sleeping pattern.Surprisingly, despite people feeling like their health was suffering as a result, only one fifth said they had made an effort to improve their nightly routine, such as changing their diet, trying yoga, speaking to their manager at work or using sleeping aids.Source
as part of our software package, guaranteeing that your posts are well-optimized and social media-friendly. blogging platform . More than 3,000 people from all around the world attended the webinar, posting over 1,000 questions during the webinar. . That is why we wanted to tackle some of the most frequently asked questions during the webinar and continue the discussion here! Topics: in the sphere of marketing, 6. Is it good to have a Contact Form page on my blog? The Science of Blogging ( here 8. Is it better to include personal bylines for company bloggers? and HubSpot’s inbound marketing experts will be happy to help you out! Don’t divorce blogging from link-building strategies. Your blog provides the perfect opportunity for building inbound links—sharing insights about your industry prompts people to refer to your expertise from their sites and social media profiles. Also, covering certain people and organizations in your posts will help you develop relationships with them. In order to start driving traffic to your blog, you will need to carve out a niche—focus on your industry and optimize your blog posts around specific industry key phrases. Figure out which keywords you would like to rank high for and concentrate on creating content around them. Use your blog to demonstrate your thought leadership in that subject and reach out to fellow experts. Another effective way to attract traffic is by answering questions that your customers are frequently asking (e.g. in the way we are doing with this post!). . Duct Tape that is specific to the content of the post. You can implement the social media sharing buttons directly from Facebook and Twitter. You can customize your Facebook “Like” button and get the code When creating calls-to-action, use active voice and verbs that convey educational offers. For instance, strong calls-to-action often begin with words like “find out,” “learn” and “try out.” Also, as Dan mentioned in his research, the most linked-to words in blogs include “recent,” “insights” and “answers.” These phrases also emphasize the marketing power of learning opportunities. Twitter request a free website assessment 5. What are your thoughts about moderating comments? dominant one 10. What are some blogs that do it right? Contact forms are not the best performing elements you can add to your blog (or, for that matter, to any other web page). Today your community can reach you instantly using social media, a practice that made contact forms even clumsier and more obsolete. So make sure you add social media sharing buttons to your blog. 3. Are there trigger words that make your calls-to-action more effective? in the eCommerce industry. All three share similar characteristics–frequency of publishing blog posts and inclusion of social media sharing and RSS feeds. Most importantly, they feature valuable content, varying from interviews with industry experts and actionable tips to discount offers. in the construction industry and 7. How much time per week should we allocate to maintaining the blog? business blogging Originally published Dec 10, 2010 11:00:00 AM, updated October 20 2016 Allocating time to blogging depends entirely on your previous activities and existing resources. If you already have writers or if you have content that you can develop into blog posts, then it shouldn’t take you long. If, however, you are starting from scratch, allocate at least 2-3 hours per week for blogging. Consider accumulating blog posts and use Some terrific blogs to examine for best practices include #BlogSci Dan’s research to publish them on best days Our policy at HubSpot is to let everyone comment on our blog articles and create an open space for authentic conversations. Even negative comments provide great opportunities for businesses to share something of value in the public domain and show personality and humanness. By allowing unfiltered comments in blog posts, your company will convey that it welcomes different opinions and embraces transparency. Yesterday Dan Zarrella expanded his scientific webinar series with a presentation analyzing among these remains WordPress, with its various plug-ins and options for customization. HubSpot also offers a But if you want your blog readers to take a specific type of action, then make that clear with a targeted form (not a generic “Contact Us” button). For instance, at the end of each of our blog articles, we include a Some of the most recognized (and free) blogging platforms you can use include WordPress, Blogger and Tumblr. The . 4. Where can we learn how to add the Like and the ReTweet buttons? 9. What do you consider the best blog platform to use? Lauren’s Hope River Pools and Spas ) quickly became a trending topic on Twitter, highlighting people’s strong interest in the science behind blogging for business call-to-action Starting and maintaining a business blog should not require any technical background—you only need to be immersed in your industry and willing come up with interesting content ideas around it. If you are interested in getting a personal blog review, feel free to 2. What has a greater effect on SEO: blog links or link building strategies? also allows you to pick from three different Twitter sharing buttons that count your ReTweets straight from each blog post, thus encouraging people to keep sharing. 1. How do you drive traffic to your blog? Including writer bylines in your company blog posts is definitely a good idea because it highlights the unique personalities of your writers and allows your readership to create comfortable habits. For instance, if the same blogger is posting an article every Monday morning, then your audience will start expecting to see her name and contribution at that specific day and time. This is a great way to build following and also motivate employees to contribute blog posts on a regular basis. Business Blogging Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack
Once viewed as a niche player in the social space, Pinterest has become one of the fastest growing social networks ever, harnessing both an increased user base and its exponential growth as a referring site to become a considerable force in the marketing world.Free Resource: 12 Pinterest Templates for BusinessEqually important for businesses to consider is the buying power behind Pinterest: Pinterest users purchase items more often and in greater quantities, spend more money, and shop more frequently than any other social network. So if your initial trial of using Pinterest for business has yielded positive results and you think Pinterest is a viable social media marketing platform for your business, you know what the next step is, right? Optimization!To get you started, below we’ll outline 10 great tips to optimize your business’ Pinterest presence for search. 1) Choose an Optimized Company UsernameIn November 2012, Pinterest finally launched Pinterest business accounts, which make registering for a business account (or converting a personal account into a business account) easy and painless. Going the “business” route also makes it easier to verify your website, add links to your Twitter and Facebook accounts, and add Pinterest buttons and widgets to your company site or blog. For more detailed information about how use Pinterest’s new business accounts, check out the free HubSpot ebook, A Guide to Pinterest’s New Business Accounts here.The first thing you should do to optimize your Pinterest business account for search is to make sure your company name is straightforward. The field to indicate your company name has no character limit; but the challenge often comes with your username, which is confined to 15 characters. If your full company name fits — fantastic! But if it doesn’t, choose something memorable, keyword-conscious, and easy to spell that is also clearly associated with your business. For example, The New York Times has amassed over 44,000 followers using the username “NYTimes,” while Martha Stewart Weddings in the Middle East chose “MSWeddingsME” to differentiate itself from other Martha Stewart properties, but still capitalizing on search traffic for weddings.Furthermore, be sure to verify your website. Log in to your Pinterest account, and go to ‘Settings.’ Check to ensure you’ve listed your website here before clicking the ‘Verify Website’ button.2) Optimize Your Page’s ‘About’ SectionThe Pinterest ‘About’ section provides you with 200 characters of prime keyword real estate, so use this space wisely. In addition to being descriptive and keyword-sensitive, your ‘About’ section should also be simple, succinct, and specific. Two hundred characters is plenty of space for a keyword-rich overview that covers the who, what, and where of what you do, so use it smartly — and don’t forget to add your website URL in the space provided!3) Include Links Back to Your Website Pinterest re-pin links used to be “dofollow” links, but last year, following standard practice with other social networks in the space, Pinterest adopted “nofollow” links. In other words, these links do not pass any SEO authority. But even those these links won’t give you any extra oomph in terms of SEO, we still recommend optimizing for user experience and brand awareness. After all, what good is search engine optimizing your Pinterest presence if you’re not ultimately driving users back to your website?Always include a reference link back to your website with your pins, and if you re-pin a post that features your content or products, edit the description to include a full link (just don’t use a URL shortener here, as Pinterest is known to mark pins containing shortended links as spam). Including a link back to your website will not only reinforce that the image is associated with your brand, but it will also open up a direct pathway to purchase (for ecommerce) or learn more (for services).Etsy is a great example of a Pinterest presence that excels at mixing great content from other sites with products featured on its own site. In doing so, Etsy always includes a direct link to purchase the item on their site along with the username of the specific Etsy shop owner. A great example is Etsy’s pin featuring a humorous burrito card, which includes a brief overview of the card under the image and a direct link to see the product on Etsy in the link’s description.Think of links in Pinterest as providing the next step for pinners — where they can find the image they loved enough to click, re-pin, Like, or comment on. Use links to make that distance between the pin and the content/product as short as possible so you can improve the experience of your users and eventually drive more traffic and awareness to your site — social signals that search engines may end up picking up on in their algorithms over time.4) Differentiate Your PinboardsBy default, Pinterest offers some general pinboard options to get users thinking about how to bucket and organize their pins into different boards. For businesses, however, getting more specific and unique in your board descriptions is critical to helping you get found on Pinterest. According to a study by RJ Metrics, more than 3% of pinboards are titled “For the Home,” followed by “My Style” and “Products I Love,” all three of which are default board names recommended by Pinterest.Break through the pinboard name clutter and be specific and keyword-conscious in the selection of your board names. If you’re an interior designer, replace “For the Home” with “Modern Kitchens” or “Children’s Bedrooms” so that potential search terms align more closely with what end users might be looking for and increase the likelihood of standing out from the massive clutter of default –or just plain unoriginal — board names.5) Speak Your Customers’ LanguagePinterest is not a place to play inside baseball and use expressions that are unique to your company. Your ‘About’ sections and board names should all be optimized using terms your target customers and buyer personas actually use in their everyday lives. Being relevant on Pinterest means understanding what your customer is looking for, what he or she is most interested in buying or pinning, and what related industries or topics the pinner might be seeking out. It should not feel like an advertising board for your products; instead, it should feel like a comfortable space that’s curated around the style, needs, and lifestyle of your potential clients.One great example of speaking your customers’ language is fashion brand 2 Penny Blue. 2 Penny Blue is a high-end fashion brand specializing in blazers, but instead of only pinning items they make and sell, the company’s Pinterest boards are centered around the types of style and advice that 2PB clients might want to emulate, including a board called “Style Muses” featuring Audrey Hepburn and Gwenyth Paltrow, accessory boards packed with current trends, and pins like a guide to navigating champagne cocktails.When you think about your Pinterest boards, consider your customers’ buying habits, average age, and lifestyle, and build your pinning strategy around their terminology, interests, and potential search terms. For example, if you’re a real estate broker, Pinterest is a great place to pin images or videos with helpful tips for buying a home, but it’s also a great place to showcase your knowledge of your community. Boards featuring local schools, attractions, restaurants, and parks will help potential customers understand the markets where you sell and build trust that you understand their needs. Create authentic boards that connect to your clients and how they live, and use terminology that is straightforward and relatable. The search engines, your audience, and Pinterest will thank you for it!6) Use Your Pins’ Descriptions WiselyThe biggest opportunity for text-based content on Pinterest is the description area for each individual pin. Here, the platform gives you 500 characters to work with, which users can fill with anything from recipe instructions, to notes and commentary, to credits for other vendors, to location and usage information … and more. When describing your pins, include terms that your users will relate to and use on their own, add links to the original product or content, and consider adding instructions on product usage or care. The great balancing act with descriptions is ensuring that you include relevant keywords, relatable context, and easy-to-follow links to the content featured in the post. For example, real wedding website Style Me Pretty has almost five million followers on Pinterest and some of the most liked and re-pinned content on Pinterest. In addition to choosing beautiful imagery that’s relevant to their audience, they also tailor their descriptions perfectly for SEO. Their pin showcasing do-it-yourself noisemakers includes a link to the Style Me Pretty website for instructions, links to the photographer and stylist, and a quick overview of what pinners can expect (DIY noisemakers and escort cards) when they click through on the pin to the website.One of the single biggest mistakes companies make on Pinterest is being lazy about their pins’ descriptions. Ignoring the descriptions altogether, using language that your customers don’t understand or relate to, linking to irrelevant content (or not linking out at all), or just repeating keywords over and over again is a great way to get lost in the SEO shuffle. Instead, focus on creating remarkable descriptions that help you stand out from the pack.7) Make Sure the Images You Pin Have Descriptive File Names & Alt TextGiven that Pinterest is a highly visual platform, using interesting imagery that is formatted and named correctly can have a significant impact on the success of your boards — and individual pins themselves. Many companies make the mistake of uploading photos using their default names. For example, an image named 1.13.13ShootImage722.jpg doesn’t help you at all in search, while a clearly named “Boston-townhouse.jpg” can help a search engine decipher what your image is about much more easily. Furthermore, if you pin an image from your website, make sure that image has clear alt text associated with it. The same rule we talked about with pin descriptions also applies here: Use naming conventions your customers will identify with. If a product you’re pinning has an obscure name that isn’t broadly known or intuitive, skip it in favor of a potential keyword search term.In addition, make an effort to size your images optimally for Pinterest. Pinterest does not place any restrictions on the height of an image, but it does constrict the width of images to 554 pixels. Dan Zarrella’s analysis shows that taller images are more re-pinnable — likely because they take up more space in users’ Pinterest feeds — so use that to your advantage. Make sure your images are properly sized for use on Pinterest, use high-quality, beautiful imagery, and keep in mind that in this case, height is a distinct advantage, so if you’re assembling a “recipe for technology implementation success” or an inspiration board of your company goals for 2013, create an image that is tall, visually interesting, and aptly named using appropriate keywords.8) Incorporate HashtagsThat’s right! Hashtags are no longer just for Twitter. In fact, hashtags on Pinterest not only allow you to organize pins by a specific theme or campaign, but they also make your pins a lot more searchable. For example, Rollins College in Winter Park, Florida knows that wedding planning is one of the most common uses of Pinterest. As a result, pins on their “Weddings @ Rollins” board, which includes photos of alumni getting married in various locations throughout campus, are organized using hashtags such as #RollinsCollege, #Knowles Chapel, and #Winter Park to ensure that brides searching by city, college, or a specific destination on campus can easily find images of their potential venue.This maximizes awareness of Rollins College’s wedding venue offerings while staying top of mind for brides searching for those terms. And these integrated efforts have definitely paid off: The Weddings @ Rollins board ranks on the first page of a Google search alongside its homepage for the search term “florida wedding rollins,” giving engaged couples great visual content to drive interest and purchase intent as they plan their weddings.9) Leverage the Long TailAs we know from the success of big brands like Amazon, Google, and Netflix, the long tail isn’t just a niche strategy for small businesses. Take a page out of their books when you put your pins’ descriptions together. For example, according to Repinly, food and drink still represent more than 11% of all pins, so if you’re trying to get found by pins about chocolate chip cookies or wine, just writing a short, literal description of your pin is not going to help you cut through the clutter and stand out from the pack. Instead, identify niche, long-tail terms that your customers might pin around, and get more granular with your descriptions.Stumped about how to get more specific? Consider adding your location, product use case details, or the audience you’d like to target to help you master the long tail. Here are some examples:Location: Mistral Boston includes its restaurant name and location right within its Pinterest username, then adds even more clarity by identifying its neighborhood (South End) and style of cuisine (French Mediterranean). Doing so helps them stand out in the space and assists pinners who are looking for great, high-end restaurants in the Boston area.Use Case: RELAX Wines fills its Pinterest account with food recipes that pair well with their wines, backyard entertaining ideas, and even ideas for how to put your finished wine bottles to good use (e.g. wine cork ornaments, garden torches, etc). Help people understand creative ways to use your product or services — it will improve your SEO while also providing followers with more context around usage.Audience: The Seattle Seahawks football team is one of the top sports brands on Pinterest. By outlining specific gift ideas for men, women, and kids, they leverage the fact that 44% of NFL fans are now female to market holiday products, gift ideas, and specific, targeted holiday promotions, all of which helps fans and non-fans alike identify wish list items for their favorite Seahawk supporters.When it comes to descriptions, think about long-tail keywords for your business and industry. Identify keywords that are slightly more specific than “chocolate chip cookies” or “insurance companies” to help people find you more readily, and to help you stand out from the crowd in search results. For more information about the long tail, check out our ultimate guide for mastering long-tail search.10) “Pinjack” Relevant Search Terms and ImagesAlthough the number and engagement of male users on Pinterest is growing, Pinterest’s core user base demographics skew toward female users, so “pinjacking” trends and events relevant to avid pinners can be a great way to increase your organic search. For example, one of the top organic Google search results for “DIY Halloween Costumes” comes not from Walmart, Target, or some costume shop, but from Goodwill Industries of Western Michigan.By combining highly shareable imagery from other highly trafficked sites, trendy costumes, and great board descriptions, Goodwill Industries has managed to improve its overall online presence and increase visibility outside of traditional terms like “Goodwill locations” or “shopping at Goodwill” by taking advantage of pinjack-able trends (think newjacking, but for Pinterest!) and timing around Halloween to maximize their online awareness and traffic.The role Pinterest plays for businesses is growing every day. With 11 million users and growing, the network provides a unique opportunity for companies to leverage visual content, quality descriptions, and insight into customers’ lifestyles and needs while growing their reach and improving their organic search results. Just as with any website, your focus as a business should be on creating remarkable content and a strong community around your product, services, and brand. Happy pinning!Image Credit: Peter Alfred Hess Originally published Jan 11, 2013 4:00:00 PM, updated July 28 2017 Topics: Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Pinterest Marketing
Originally published Sep 9, 2016 8:00:00 AM, updated October 30 2019 Email Marketing Topics: Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack You know that you’re a true email marketer if every single one of your emails includes a call-to-action. And I’m not talking about email marketing blasts here. What I have in mind are the individual, personal email messages you send on an everyday basis.Yes, your personal email signature can provide a serious marketing opportunity.You’re most likely already using your own email signature to provide information about who you are and where you work. But you can take this practice to the next level by updating your signature to reflect the marketing campaigns you are running today.Easily create your own professional email signature with our free Email Signature Generator here.Are you missing out on another opportunity to spread brand awareness or nurture prospective customers? Wondering what exactly you can promote through your email signature? Here are 12 awesome suggestions.12 Professional Email Signature Ideas to Support Your Marketing Campaigns1. Your HomepageThe least you should promote in your email signature is your company’s website. But in order for this tactic to be efficient, you have to make sure your homepage acts like a landing page.In other words, it directs the visitor’s attention to the activity you want them to take. For instance, HubSpot’s homepage suggests that you receive a free product demo. Including your website’s homepage in an email signature also helps to expand awareness of your brand. Here’s an example (with help from our friend, Harry Potter):2. Social MediaWhen it comes to the usage of social media in email signatures, you have two options. You can either include a link to your personal accounts on sites such as Twitter, LinkedIn, Facebook, Google+, etc., or you can include links to your company’s accounts. Both are good options. Check out how HubSpot’s Principal Marketing Manager Pam Vaughan promotes her social channels in the example below:3. Your BlogYour blog is one of the smartest things you can include in your email signature because it provides value to the community and gets updated on a regular basis. The fresh content on your blog is more engaging than a static homepage and will most likely retain the attention of the visitor for longer.If you do shine light on your blog, don’t forget to include calls-to-action throughout your posts to encourage readers to take the next step and become a lead. Using our email signature tool, you can hyperlink to your blog so recipients can click into your blog straight from the email. Check out the signature from my colleague, Carly Stec, made using HubSpot’s Email Signature Generator:4. BookHave you written a book? Has your manager or CEO written one? Don’t be shy about it. Share a link to your work in your email signature. This can help you build authority and credibility among the people you communicate with. Here’s our own Aja Frost promoting a book, made using HubSpot’s Email Signature Generator:5. Conferences & EventsIs there a company trade show coming up soon? Or maybe you are speaking at a conference? Change your email signature to reflect that. While your email signature might not necessarily help you generate more registrants, it will surely spread the word about the event and gain some awareness among your target audience. Here’s an event promotion signature from my colleague, Elijah Clark Ginsberg:(P.S. – Are you registered to see some of the most well-known marketing and sales professionals at INBOUND yet? Register here!) 6. New Marketing OfferHave an offer that’s doing a great job of converting traffic into leads? (You can tell by looking at their corresponding landing pages’ visitor-to-submission rates in your marketing analytics). Identify your best performing offers, and then expose them to more traffic. Use your email signature to share a link to a popular ebook or a webinar. Or if you’re currently featuring a new campaign that highlights a particular offer, use that in your signature instead. Here’s an example of my own signature promoting this guide:7. Industry ResearchSpeaking of data, don’t underestimate the impact that facts and figures can have in a marketing context. People on the web are overwhelmed with information, which encourages them to look for specifics. If you publish an industry report based on proprietary research, as Mimi An does over at HubSpot Research, consider including a link to it in your email signature:8. Case StudiesSalespeople love this one. If you’re talking to potential customers, what’s better than sharing stories of successful ones?For instance, you can mention how your product or service increased the ROI of customer XYZ, or quote a customer in your email signature to boost your company’s credibility.9. Free ToolIf your company happens to have a free tool, such as an ROI calculator, educational game, or blog topic generator, give it some marketing love. Free online tools have the power to engage readers and get them further interested in your product or service. Check out Eric Peters’ signature promoting HubSpot’s free email signature generator (meta, we know):10. Demonstration of Your Product / Free ConsultationWhen you are having a tough sales month, consider using an email signature that promotes a free consultation with your team or even a demonstration of your product. In that way, you’ll increase traffic to these middle-of-the-funnel marketing offers and show your sales organization that you’re taking advantage of every possible opportunity to help them out.11. News about Your CompanyIf your team or company has received recognition for exceptional work, highlight the news article or press release in your email signature. News that your company is doing exceptional work will drive traffic to your blog and promote greater brand awareness for your organization. Here’s an example from HubSpot’s Marketing Team Development Manager, Emily MacIntyre:Want an email signature like the one above? Make your own with HubSpot’s Email Signature Generator.12. Promotional VideosHas your company ever produced a promotional video? (Here’s an awesome video about HubSpot’s culture, for example.) Add a link to your company’s video so recipients can learn more about you without navigating away from the email message. You can promote a campaign, an event, or an offer in a more engaging way than a hyperlink alone. Here’s an example from our own Angela O’Dowd promoting HubSpot’s Agency Partner Program:Ready to rework your email signature? Simplify the process using HubSpot’s Email Signature Generator.
Don’t forget to share this post! Topics: Originally published Oct 9, 2019 2:03:00 AM, updated October 09 2019 Website Development It’s almost impossible to maintain a successful business without a fully functional, responsive, SEO-compatible website — but you don’t have to shell out the big bucks to afford one.There are plenty of options for building and designing a website for free, many of which require little to no coding knowledge. And these website builders are often comparable in quality to their paid alternatives, particularly for small businesses or personal brands.Free Download: 77 Examples of Brilliant Web Design The free website builders we’re sharing today offer SEO benefits, embedded analytics systems, mobile optimization, and professional-looking templates. If you’re on a tight budget and can’t quite swing the paid builders, these are the next best thing.Read on to check out 11 of the best free website builders, so you can build a website for free without forfeiting quality.Best Free Website BuildersWixWeeblyWordPressWebNodeJimdoMozelloWebStartsWebflowIM CreatorSITE123StrikinglyDudaSquarespaceGoDaddy Strikingly 1. WixWix is one of the most popular free website builders out there, with 110 million users. The fully hosted platform offers an easy drag-and-drop editor, and a large collection of professional-looking templates that are well-suited for small businesses, online stores, restaurants, or personal portfolios.Wix supplies built-in Google Analytics to monitor your site, and even offers additional apps for individual preferences. If you want, Wix can even design your site for you. The biggest downside of Wix’s free version is it doesn’t come ad-free, and each page of your site will have a prominent Wix ad. Ad-free is only an option if you pay for the premium version.2. WeeblyThis open source SaaS offers web hosting, domain registration, web design, and even ecommerce functions, making it suitable for businesses and startups. Weebly’s a particularly flexible website builder, compatible with every device and platform, and easy to use.Like Wix, Weebly has drag-and-drop functionality, as well as an integrated CMS solution, and hand-coded HTML files. The in-house editor comes with SEO tools and Google Analytics. With PayPal integration, an automatic tax calculator, digital gift cards, and more, Weebly is a smart choice for ecommerce businesses. And unlike some of its other free competitors, Weebly is ad-free.3. WordPressWordPress is a commonly used free website builder that also allows you to buy a web domain. For those who don’t want to pay for a domain, you can also run your site live with a WordPress-owned URL. Like Wix and many of the other builders on this list, you can create visually stunning websites, blogs, and landing pages with WordPress. You can also place assets like contact forms, videos, and embedded content on to many WordPress pages. For those who are less experienced in webpage building, WordPress offers and easy-to-understand backend interface with minimal to no coding needed. WordPress is especially great for web editors with less design experience. When creating sites on this platform, you can build one from a professionally predesigned template or theme, or you can get more technical and personalize your own website. Below is an example of one of its pre-designed templates:When you first get started, WordPress will show you a variety of themes which you can preview and test out. Then, once you select a theme, WordPress will give you a tutorial of how to edit your website. You can then change your theme at any time fairly quickly.If a theme or the WordPress platform doesn’t have something you’re looking for, like an intricate customer relationship management system, you can easily get a plugin. A plugin is like an add-on feature that is compatible with WordPress but usually managed by another company. For example, HubSpot offers a great WordPress marketing plugin which allows you to capture contacts through WordPress and send track them in HubSpot’s free CRM. You can learn more about the plug-in here. 4. WebNodeWebNode is a popular choice for both personal brands and professionals — it’s easy to use, and you can create a website in a different language or on a different platform to suit your business’s needs. WebNode supports ecommerce stores, and the sites are compatible with Android, Mac, and IOS devices. WebNode will provide statistics to track your site’s success, free of charge, and even with the free version, you won’t have ads.5. JimdoBased in Germany, Jimdo is a valuable option for international companies, with options to create a site in more than nine different languages. The builder is compatible with smartphones and tablets, and there’s a mobile app you can use to build a mobile-optimized site, as well.With no page limit and 500 MB of space, you’ll likely have more than enough space to build your site, and it even provides HTTPS/SSL encryption, meaning your visitor’s information will be kept safe. Plus, you’re able to integrate your site seamlessly with social media accounts. If you do decide to use Jimdo, beware of one thing: the builder prevents free websites from being indexed by search engines.6. MozelloOne of the biggest selling-points for this Latvian-based company is the builder allows you to create a multilingual site for free — something unmatched by other website builders.Mozello’s features include a blog, online store, SEO options, and 500 MB of storage. There is an advertisement, but it’s just a link in the footer, so most visitors won’t see it. The only drawback is the drag-and-drop system isn’t as intuitive or complex as some other options, and there aren’t a ton of design customization options.7. WebStartsWith a wide collection of beautiful templates and a user-friendly drag and drop functionality, WebStarts makes building a website as simple as possible: best of all, whatever you see when you’re designing is exactly what your visitors will see when you publish the site. This can take some of the guess-work out of the process.8. WebflowWhile most of the other builders in this list are for people without a ton of coding knowledge, Webflow is specifically for designers and agencies who build sites for clients — this means the HTML and CSS is entirely in your control.After you’ve built a site on Webflow, you will need to transfer it to a content management system. There are some features, like drag-and-drop widgets for adding social components, maps, and videos, that don’t require coding knowledge. But if you want the full benefits of Webflow, you’ll need to know HTML or CSS. There’s a limited set of themes, a responsive interface, and your Webflow site can be customized for desktop, tablets, or smartphones.Apart from the necessity of knowing code, one other drawback of Webflow is you can only have two pages, and there’s a limit of 500 visits for free users.9. IM CreatorWith more than 11 million sites built on IM Creator, it’s a popular option for a few reasons: there’s an easy point-and-click interface, an extensive range of templates and images, and unlimited web hosting and domain services. Plus, the platform is scalable, and you can have either single or multipage layouts. This builder is unique for its built-in ecommerce tools, and offers SEO and Google Analytics to fully optimize your site for search engines.10. SITE123Arguably one of the most flexible and easy-to-use builders, Site123 lets you customize anything and offers a one-click installation wizard with graphics and templates. Site123 stands out as particularly helpful with its free images library, professional fonts to add visual elements to your site, and creative DIY plans for creating multiple pages (which are unlimited). Plus, since it offers web hosting domain registration, 500 MB storage space, Google Analytics, and is ad-free, you won’t feel pressured to switch to a paid plan.11. StrikinglyStrikingly prides itself on helping its users build a website with no programming skills required. Thousands of sites have been launched through this website creator, and users can start designing their own by selecting from countless templates contributed by site owners around the world. You can find website designs suited for startups, ecommerce stores, blogs, events, product launches, and personal branding.Strikingly’s free offering comes with unlimited free sites but a modest 5 GB of monthly bandwidth. You’re also limited to a strikingly.com domain unless you upgrade to a paid plan, which starts at $8 per month.12. DudaDuda is a feature-rich website creator with numerous site widgets and media files, allowing you to piece together a website to fit your specific needs. On top of site templates and a lengthy content library, Duda comes with a team-collaboration tool and basic analytics to show you how visitors are engaging with different parts of your website.Duda offers a free trial, as well as plans that start as a low as $14 per month billed annually. 13. SqaurespaceSquarespace is fairly similar to WordPress and Wix in that it allows you to work off of pre-designed themes or build a site from scratch with its wire-framing features. Squarespace claims to require no plugins while offering 24/7 service to its users. Squarespace’s pre-designed themes usually emphasize imagery or video, so it might be great for people in visual media, entertainment, dining, or fashion industries. Many templates, such as the one below, are both simplistic and mobile optimized. While simplicity might be difficult for a software company or a business which offers many services, it could be great for consumer facing companies that sell products related to one major industry:14. GoDaddyWhile GoDaddy is known as a website where you can go to buy cheap domains, it also has its own website builder for website owners that want to purchase domains and design their site at the same time. GoDaddy’s website templates are simple, clean, and effective. They can also be uploaded to WordPress sites for those who prefer to use WordPress’ software.15. StrikinglyStrikingly is another easy-to-use and code-free website builder that allows you to create a website using templates that are optimized for different sizes of screens. It also offers basic image editing features to make your photos look crisp and clean.Because of its simple interface, Strikingly and its customer testimonials claim you can build your site within an hour on the platform.Picking Your Website BuilderThere you have it! Since all of these website builders are free, try out a couple if you’re unsure of the best fit. In particular, take note of what you really want to get out of your site to ensure your needs will be met by one of these free builders.Editor’s Note: This post was originally published in November 2018 but was updated in October 2019 for comprehensiveness.
Topics: Originally published Oct 22, 2019 7:00:00 AM, updated October 22 2019 Instagram Marketing Don’t forget to share this post! When you’re not following a plan on social media, it’s easy to forget to post regularly.Additionally, creating image and video-based content that’s meant to drive revenue for your business can seem far away from your bottom line.Click here to access a month’s worth of Instagram tips & free templates.However, nowadays, 71% of businesses are on the platform — to compete with other companies in your industry, then, it’s critical you have a solid Instagram strategy in-place, particularly if your intended audience uses the app.Fortunately, once you have an ideal plan for your Instagram content, you’re able to create content more intentionally and ultimately drive more results for your team and your organization.In this post, we’ll cover everything from determining what kind of content you want to post, to picking a content theme. Then, we’ll get into the details of planning individual posts.Featured Resource: 30 Days of Instagram Post Ideas & TemplatesHubSpot, AdobeSpark, and Iconosquare teamed up to create a 30-day planning guide for business Instagram planning. We’ve also thrown in 30 templates to help you get started. Click here to get the planning guide.Type of Content to Post on InstagramRegardless of which kind of content you decide to post, it should always be content that attracts your ideal audience. Think beyond your product, service, or office — what does your ideal customer actually care about, and what motivates them to follow a business account on Instagram?If you know your audience is interested in consuming bite-sized education on social media, you might use Instagram to share industry tips and tricks. Videos or well-organized captions can be useful vehicles for providing your audience with well-researched information for their benefit, rather than the benefit of your business.If your product or service lends itself to being photographed, consider sharing photos or videos of real customers using it. You can lighten your own content creation load by relying on user-generated content, too. Have your customers send in photos of your product in-action.Here’s an example of how Beats by Dre uses Instagram to showcase customers using their products:Image SourceStill, there’s no need to make these product or service posts promotional. Instead, the value for your Instagram following would come from drawing personal connections with real stories about how others have successfully used your product.However, if your audience isn’t consuming education on Instagram and your product or service isn’t easily photographed, you can take a more aesthetically-focused route, posting images and videos that people would simply love to consume. These may not drive a significant number of conversions, but a visual-first Instagram can amass a large amount of followers.The key with the aesthetically-pleasing route is to check in frequently to make sure your posts are driving actual value (perhaps in the form of brand awareness or community among your followers) for your business.If you’re unsure of the type of content you want to post or the kind of content that will succeed for your brand, pick the one that you believe your audience will be most interested in seeing — product-agnostic education, product-centric and usage-focused content, or aesthetically pleasing content — and try it consistently for a month.Then, try another type for the following month and compare engagement rates. How many people are liking and commenting on your content? How many followers did you gain each month? What other business outcomes, if any, were impacted by your Instagram posts?In addition to deciding the general topics you’ll post on Instagram, you’ll want to experiment and decide on which content formats you’ll post. For example, if you take an educational approach, experiment with videos versus text-focused images, and various lengths of captions.Alternatively, if your educational content lives on your blog, knowledge base, or in another library, consider using Instagram posts to point people to those resources rather than squeezing too much information into one Instagram.For example, HubSpot Academy’s Instagram often promotes in-depth courses that HubSpot Academy produces rather than trying to dive into the details in the caption, image, or video itself. The account keeps followers interested by sharing short clips and tips from the courses, too:Additionally, we’ve put together this downloadable calendar of creative content ideas if you’re not sure what type of content to try first.Your Instagram’s Visual ThemeOnce you’ve decided on the type of content you want to post, you’ll want to select a visual theme for your posts.Aesthetic consistency will help you in several ways:When an Instagram user finds your business’s account, the images will appear coordinated and well-thought-out.Your followers will begin to sense pattern in your content and pause when they see your post as they scroll because they recognize that pattern.When you’ve pre-selected a go-to font and color scheme, it takes some of the planning pressure off of you. There are fewer decisions to make for each new post.If you use Adobe Spark, you can download our free Adobe Spark Instagram templates to get started on creating a new post with a template rather than starting from scratch. You’ll also get access to the previously-mentioned calendar of content ideas.Click here to access a month’s worth of Instagram tips & free templates.To establish visual consistency across your posts, pay attention to the colors in your photos, the filters you use, the fonts you use in your images, and, if you’d like, the pattern of content types you’re posting.Colors: Keep your brand colors top-of-mind when creating Instagram posts. Pick a few colors that complement your primary brand color and ensure that the most prominent color in each of your posts is one of those colors.Filters: When using filters, do so lightly, as over-editing can dilute the quality of your photos. If you decide to use filters, use the same one or two across all posts.Fonts: Select one font to use whenever you want to overlay text on photos or videos. Since Instagram is a friendly platform, aim to use an easy-to-read, sans-serif font and keep it the same across all posts. Use the same couple of font colors, too.Content Pattern: To create a visual pattern for your overall feed, make sure that every third post has a certain background color. Since Instagram has three columns in the grid view, you’ll end up with a column that shows you thoughtfully plan your posts. You might consider using a white background with the same font style and color to share an industry tip for every third post, for example.Tools for Making the Most of Your InstagramIn order to stay organized, we recommend using two types of tools — a post scheduling tool, and a tool that allows you to link to several different places from your Instagram bio.By using a post scheduling tool, you’ll be able to plan out as far in advance as you’d like, ensuring you have a steady stream of content ready to be posted even when other projects pop up in your day-to-day work. Posting consistently is important for follower retention and will give you more opportunities to experiment and figure out which posts get the most engagement.Scheduling your posts also allows you to visualize which types of posts you have coming out and swap posts if need be. You can see the weeks for which you’ve planned enough content and those during which there are still empty slots.You can also use a spreadsheet like this one (download for free here):Download the CalendarExamples of post scheduling tools: HubSpot Social Tools, Later, Buffer, HopperSince Instagram only allows you to place one hyperlink in your bio at the top of your profile, we also recommend investing a few dollars per month in a tool that lets you create one landing page that links out to several other pages.Then, in individual posts, you can reference clickable links available at the link in your bio, which provides a much more user-friendly experience than having your followers copy a URL manually into their browser, toggling between apps.Examples of post scheduling tools: Linktree, Lnk.Bio, Link In ProfilePlanning ProcessOnce you’ve decided on the content type and visual theme that you’ll use on your brand’s Instagram account, it’s time to start planning posts.Create a spreadsheet with the following columns (or download our free, pre-made spreadsheet along with planning templates for all of your other social media channels, too):Date of publicationTime of publicationImage captionImage file name or a link (if it has been uploaded to the web)The link that you’ll add to your bio when the post goes live (or add to a Linktree-type multiple links tool)Campaign/Goal: What is the goal for this post? Are you trying to amass more followers? Drive sign-ups for your product, a free trial, a consultation, or another next step toward becoming a customer? Whatever it is, an articulated goal will help you make sure that each post exists for a purpose — you won’t be creating a dead end for your followers, but rather an opportunity for continued engagement with your account, brand, or product.When you’re done, it should look like this:Download This TemplateA hint — duplicate the spreadsheet tab for Instagram Stories, as well, to leverage Instagram’s other avenue for engaging with your followers. Stories are best used for interactive content like polls and quizzes, sharing lots of photos or videos from live events, and more casual, friendly updates.Once you have your spreadsheet ready to go, decide on your frequency. We recommend ramping up to posting around three times per week.Post at least once a week to establish a reliable posting pattern for your followers. You’ll risk losing followers if people feel that they’re not consistently seeing interesting or helpful content from your account.To ensure you establish that consistent pattern, set dates and times for posting first. For example, if you decide to post every Monday, Wednesday, and Friday, fill in the date and time column with the next month’s Mondays, Wednesdays, and Fridays.Then, add a recurring event to your calendar for post planning for the following two to four weeks. Set a recurring, 10-minute calendar invitation at your selected posting times to reference your spreadsheet and quickly post whatever you’ve planned if you’re not using an automated scheduling tool. With the planning sheet handy, you’ll be able to simply copy and paste captions and links, and you can then locate the image easily.Download Now: Free Social Media Calendar TemplateWhen slotting specific posts into your spreadsheet, begin in whichever column you’d like. You could start by evenly splitting the rows into separate campaigns and then filling in the caption or image link for each post later.If you already have a repository of photos that you can post, though, you might start pasting the links into the Image File Name/Link column and fill in the other columns afterward.You’ll also want to start creating more visual content for future posts. Consider repurposing event images that your company has taken, soliciting photos of your employees or customers using your product, or simply creating visually-appealing text graphics like this one on a tool like Canva or Photoshop.Upload each photo to a centralized folder and make use of a standardized naming convention so that it’s easy to find the file you’re looking for. If you’re not using a post scheduling tool, you’ll likely have to post directly from your phone.To easily access photos with their file names from your phone, you can upload photos to a Google Photos album on your computer and then use the Google Photos app on your phone to directly download the content prior to posting.Finally, decide on your caption for each post. The ideal caption style depends on your audience and the type of content you’re sharing. For example, aesthetics-focused content may perform best with a quirky, short, and clever caption, while education-focused content may be most likely shared and liked if the caption includes a couple of concise, clear tips.Make sure to include three to five thoughtfully planned hashtags in your caption or in a comment on your own post to ensure it gets in front of new audiences. You’ll want to include a mix of branded hashtags (eg. #HubSpotAcademy or #OnlineLearning) and trending hashtags so that your post is seen by more people.You can research the hashtags you might want to use by typing them into Instagram (head to the ‘Search’ tab and then tap ‘Tags’) to see how much volume they get. Prioritize the higher-volume ones.By taking a thoughtful approach to planning your Instagram content, you can ensure that your posts deliver value to your followers, convert those followers into leads or product users, and expand the reach of your brand’s messaging to new audiences.
After his wife Twinkle Khanna nominated him to share his childhood picture and take part in the initiative to spread awareness on girl child education, Akshay Kumar took to Twitter to share a throwback picture of himself.Akshay posted a picture of himself where he is seen sitting on a bicycle inside his house. Akshay posted his picture with a heartfelt caption. He talked about his teenage days when his mother provided him with nutritious meals and how many children in our country are deprived of the same.Akshay nominated his Mission Mangal co-stars Vidya Balan, Taapsee Pannu and Sonakshi Sinha to spread the word and take the initiative forward.The actor wrote, “Growing up I was always inclined towards sports & my mom ensured I got nutritious home-cooked meals to fuel my passion.But 11,72,604 children in India can’t afford even a single meal a day!It’s time to ask #WhyTheGap with @stc_india .I nominate @vidya_balan @taapsee @sonakshisinha.”Growing up I was always inclined towards sports & my mom ensured I got nutritious home-cooked meals to fuel my passion.But 11,72,604 children in India can’t afford even a single meal a day!It’s time to ask #WhyTheGap with @stc_india.I nominate @vidya_balan @taapsee @sonakshisinha pic.twitter.com/NTXsJOiiUP Akshay Kumar (@akshaykumar) August 20, 2019The initiative was started by the non-profit organisation, Save The Children India. Twinkle Khanna, who is Artist Ambassador of the NGO, first took to Twitter to share a childhood picture of herself to give a push to the initiative.advertisementTwinkle shared her picture with her schoolmates and wrote, “Growing up, as you can see not only did I have the same hairstyle as my class teacher( why? why? why?) but studying and doing well was very important to me and it all helped me to become an independent woman. 2/5 girls still don’t complete school. Let’s ask #WhyTheGap with @savethechildren_india to give every girl #TheRightStart- I nominate @sonamkapoor @tahirakashyap @akshaykumar to take this further by sharing their school memories.”I have the same hairstyle as my teacher!Academics helped in making me an independent woman.2/5 girls still don’t complete school.Let’s ask #WhyTheGap with @stc_india to give every girl #TheRightStart -I nominate @sonamakapoor @tahira_k @akshaykumar to share their school memories pic.twitter.com/JJNAlZWIEI Twinkle Khanna (@mrsfunnybones) August 19, 2019Both Twinkle and Akshay keep voicing their opinions on social issues. While Twinkle talks about social issues on social media and in her routine columns in India’s leading publications, Akshay has done films – Pad Man, Toilet Ek Prem Katha – to raise awareness on social issues.The Mission Mangal star also keeps donating money for various causes. He recently donated Rs 2 crore for Assam floods. In an interview with Hindustan Times, Akshay said that the images coming from the flood-hit areas of Assam made him sad and he didn’t twice before donating the money. He said, “One of the images that really affected me was of a mother holding her baby on her shoulders and wading through the flood waters. There was no expression of sadness or stress on her face. And that’s a dangerous sign. What all she must have gone through that she forgot all her sorrows. When I come across such photos, I am like, it can happen to my wife or my daughter.’ Aisi photos bahut choobhtin hai. That’s why I did what I did.”In 2017, Akshay Kumar launched the Bharat Ke Veer app, with the help of the home ministry. The platform lets people send money directly to the bank accounts of family members of soldiers martyred in the line of duty.Akshay enjoys a huge fan base and the actor’s voice on social media will make a difference.ALSO READ | Twinkle Khanna shares pic from schooldays, asks Akshay Kumar to post his too. Can you spot her?ALSO READ | Kahaan leke jaane hai paise: Akshay Kumar on donating Rs 2 crore for Assam floodsALSO READ | Akshay Kumar on launching Bharat Ke Veer: Yeh help nahi hai, humara farz haiALSO READ | Twinkle Khanna on National Award for Pad Man: Start with good intentions and good luck follows. Period.ALSO WATCH | PM Modi has non-political chat with actor Akshay Kumar at 7 Lok Kalyan Marg
Rising Indian shuttler Lakshya Sen stormed into the men’s singles final with a straight-game win over Felix Burestedt of Sweden at the Dutch Open Super 100 tournament here on Saturday.The 18-year-old Indian, who had clinched the Belgian Open last month, beat Felix 21-12 21-9 in a lop-sided semifinal contest that lasted 33 minutes.Lakshya had earlier sailed into the men’s singles semifinals with a 21-9 21-16 win over compatriot B M Rahul Bharadwaj on Friday night.Lakshya, who had won the Asian Junior champion, a silver at Youth Olympic Games and a bronze medal at World Junior Championships last year, will now take on Yusuke Onodera of Japan in the summit clash on Sunday.In the semifinal, it was neck-and-neck between Lakshya and Felix till the first six points before the Indian pocketed five straight points to surge ahead 11-6.Felix clawed his way back to reduce the margin to 10-12 before Lakshya upped his game to pocket the first game.The second game was a one-sided contest as Lakshya raced to an 8-0 lead. Felix managed to secure nine points but Lakshya kept his nose ahead to seal the contest.Ealier in the quarterfinals against Bharadwaj, Lakshya dished out a dominating game, moving to a 6-0 lead early on and then jumped to 11-3 at the interval.He continued his march ahead, reeling off six straight points at 13-8 to move to 18-8 and soon pocketed the game comfortably.In the second game, Bharadwaj opened up a 4-2 lead for a brief period but Lakshya came back to turn the tables and surged to 11-6 at the break.advertisementBharadwaj tried to make a comeback but Lakshya kept his nose ahead to eventually shut the door on his opponent.Also Read | Badminton: Thailand’s Ratchanok Intanon cleared of doping chargeAlso Read | Ultimate aim is to win gold at Tokyo Olympics: PV Sindhu
Rohit Sharma continued his phenomenal run as a Test opener with his 3rd hundred of the series, allowing India to get past early jitters and take a commanding position on Day 1 of the third Test against South Africa at the JSCA Stadium on Saturday.Rohit Sharma joined an elite company of Sachin Tendulkar, Graeme Smith and David Warner to become only the fourth opener to score 9 centuries in a single calendar year in international cricket.In the company of Ajinkya Rahane, Rohit Sharma helped India recover from a top-order collapse as he broke a flurry of records en route his 6th Test hundred. Rohit (117*) and Ajinkya Rahane (83*) shared an unbeaten 185-run stand which is the highest for India for the fourth wicket against South Africa, bettering 178 between Virat Kohli and Rahane in the previous Test in Pune.All 6 centuries of Rohit Sharma have been scored in India which means only Mominul Haque (8) has scored more hundreds at home than India opener, among batsmen who haven’t scored one in away Tests.India vs South Africa, 3rd Test Day 1: Highlights | ReportRohit, who hammered 14 boundaries and four sixes, became the first Indian batsman to score three centuries in a series against South Africa. In the process, his run tally in this 3-match series crossed the 400-run mark and he surpassed Mohammad Azharuddin’s tally of 388 to amass most runs by an Indian player in a series against South Africa.With the majestic six against Dane Piedt, Rohit Sharma also went on to break the world record for the most number of sixes hit by a batsman in a Test series. By the time Stumps were called, Rohit (17) had bettered Shimron Hetmyer’s tally of 15 from West Indies’ series against Bangladesh in 2018-19. Notably, the Indian record was held by Harbhajan Singh (14) before Rohit went past the tally in Ranchi.advertisementIndian openers have scored five centuries in the ongoing series against South Africa- Rohit Sharma (3) and Mayank Agarwal (2) – the most by all other openers from the country in a series. The previous most was four each – against West Indies away in 1970/71, against West Indies at home in 1978/79 and against Sri Lanka at home in 2009/10.Also Read | Rohit Sharma breaks world record after six-hitting spree in Ranchi Test vs South AfricaAlso Read | Virat Kohli’s DRS blunders: India captain has not got reviews right as Test batsman in 2 yearsAlso See:
Russian authorities have responded to questions about “inconsistencies” found in data retrieved from a Moscow laboratory, the World Anti-Doping Agency (WADA) said on Monday, as the threat of missing the 2020 Olympics continues to hang over the country.Russia once again found itself in the doping hot seat when WADA revealed in September that historical data supplied by the country’s anti-doping authority contained inconsistencies that resulted in a decision to open a formal compliance procedure against the Russian Anti-Doping Agency (RUSADA).In a statement, WADA said the responses were being assessed by its Intelligence and Investigations (I&I) department and independent forensic experts, who would report to the Compliance Review Committee (CRC).The CRC will then decide whether to bring a formal recommendation of non-compliance which could result in Russia being excluded from the 2020 Tokyo Olympics.RUSADA had been ruled non-compliant by WADA following the 2016 report that exposed the country’s huge state-sponsored doping programme.In September last year, the WADA executive committee voted to reinstate RUSADA before it had fulfilled the requirements laid out in a Roadmap to Compliance, which included giving access to the data stored at Moscow’s anti-doping laboratory.The Russian agency missed the December deadline but an inspection team was finally allowed to retrieve the data in January, recovering more than 2,200 samples.Examination of the data, which includes thousands of anti-doping tests undergone by Russian sportsmen and women, has raised questions about the possible manipulation of laboratory results.WADA said it had no deadline for a report although it anticipated that the CRC would be in a position to consider the I&I’s report before the end of November.advertisement
Rohit Sharma’s pep-talk got us motivated to win 3rd T20I: Shreyas Iyer after series win vs Bangladesh
India batsman Shreyas Iyer revealed that skipper Rohit Sharma’s pep-talk to all team-mates proved as a motivation to win the Nagpur T20I against Bangladesh on Sunday. Iyer admitted that India was feeling the pressure in the third T20I before turning things around.Deepak Chahar picked up 6 wickets for just 7 runs while Shivam Dube scalped 3 after Shreyas Iyer and KL Rahul hit quickfire fifties to guide India to a 30 run victory in Nagpur thereby sealing a 2-1 series victory over Bangladesh.Delhi Capitals skipper was pleased with his own effort as he registered his maiden half-century off just 27 balls and accelerated India’s innings when the hosts were in trouble.Shreyas Iyer came to bat after Shikhar Dhawan was outfoxed by the slower ball of Shafiul Islam and changed the course of the match with his well placed innings of 62 runs. Iyer, who made a sedate start to his innings, went ballistic after KL Rahul’s departure. He was especially brutal against the spinners and hit three sixes over long-on off Afif Hossain.Mohammad Naim played an 81-run knock to give Bangladesh a glimmer of hope in the match, but his dismissal at the hands of Shivam Dube ended the Bangla Tigers’ hopes of going away with a victory.CHAMPIONS#TeamIndia pic.twitter.com/V9L4yNA7Um— BCCI (@BCCI) November 10, 2019″Yeah, we were feeling the pressure. We know they are a good side and there is no team that you can underestimate in the shortest format. And in the previous two games we saw that they played a mesmerising brand of cricket,” Iyer told reporters.advertisement”We were going little lethargic at the start, but once they started going, Rohit recalled all players inside the circle, he gave us a pep talk and after that, all of us got determined to win the match,” he added.At the post-match presentation, Rohit Sharma had admitted that he had to remind his bowlers which jersey they were playing for when it looked like Bangladesh could run away with the game during their chase of 175.”Yes, I would say that. The over in which I hit three sixes changed the momentum of the match. Otherwise, we would have got 150 and that would have been a really tough total to difficult on this wicket. Yeah, I would give my self a credit. It was important for one of the top three batters to stay at the crease till the 15th over,” Iyer said.”There is a lot of competition going on in the side, but I personally feel, I compete with myself. When you say this position is empty in the batting order, I say to myself that I can bat any position and today’s innings showed that I can play under pressure situations,” he added.Iyer revealed the two turning points in the match in his opinion. He lauded both Deepak Chahar and Shivam Dube for providing wickets at regular intervals to help India take control of the match.”There were two turning points in the game. First, Deepak Chahar coming in and getting two wickets pretty quickly and second, Shivam Dube getting that two back to back wickets to change the match,” Iyer said.Also Read | Deepak Chahar’s hat-trick helps India win T20I series vs BangladeshAlso Read | Had to remind bowlers they were playing for India: Rohit Sharma after series win vs BangladeshAlso Read | Deepak Chahar claims best-ever bowling figures in all T20Is during series win over Bangladesh
Posted on July 12, 2018July 27, 2018By: Kayla McGowan, Project Coordinator, Women and Health Initiative, Harvard T.H. Chan School of Public HealthClick to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to email this to a friend (Opens in new window)Click to print (Opens in new window)A large randomized trial conducted by the World Health Organization (WHO) has found that heat-stable carbetocin is as safe and effective as oxytocin in preventing postpartum hemorrhage (PPH)—excessive bleeding after childbirth and one of the leading causes of global maternal deaths. This is a critical finding given that oxytocin, the current standard therapy for preventing PPH, requires storage and transport conditions that are often not accessible in low-resource settings. The new formula of carbetocin used in the study does not require refrigeration and lasts for at least three years when stored at higher, more humid temperatures.Researchers randomized nearly 30,000 women from 23 sites in Argentina, Egypt, India, Kenya, Nigeria, Singapore, South Africa, Thailand, Uganda and the United Kingdom to receive a muscular injection of either heat-stable carbetocin or oxytocin immediately after vaginal delivery. They then measured the proportion of women with blood loss of at least 500 milliliters or the use of additional uterotonic agents as well as the proportion of women with blood loss of at least 1000 milliliters at one hour and up to two hours after birth for women who continued to bleed after one hour. Results indicated no significant differences in blood loss among women who had received the heat-stable carbetocin compared to those who had received oxytocin.The researchers noted that since both oxytocin and carbetocin were maintained in low temperatures needed to ensure oxytocin’s efficacy, the results may underestimate the benefits of heat-stable carbetocin in real-life settings where higher temperatures may compromise the quality of oxytocin.According to leaders at WHO:“This is a truly encouraging new development that can revolutionize our ability to keep mothers and babies alive.”—Dr. Tedros Adhanom Ghebreyesus, Director-General of WHO“The development of a drug to prevent postpartum haemorrhage that continues to remain effective in hot and humid conditions is very good news for the millions of women who give birth in parts of the world without access to reliable refrigeration.”—Dr. Metin Gülmezoglu, from the Department of Reproductive Health and Research at WHONext stepsThese findings represent a critical development in preventing the most common direct cause of maternal death around the world, with next steps including regulatory review and approval by countries. WHO’s Guideline Development Group will be considering whether to include heat-stable carbetocin as a recommended drug for PPH prevention.—Read the full news release from WHO>> Access the full study>>Read more about preventing postpartum hemorrhage>>What else is needed to ensure that no woman dies from postpartum hemorrhage, a preventable cause of maternal death? We’d love to hear from you!Share this: ShareEmailPrint To learn more, read:
India Today Web Desk New DelhiJanuary 7, 2019UPDATED: January 7, 2019 17:03 IST Nearly 75,000 candidates appear for XAT 2019: Check expected cut-off hereThe XAT continued its tradition to end the MBA exam season (for many candidates) on a low note with the toughest paper of the year. Apart from some difficult Verbal questions and some really tricky DM questions, the exam didn’t throw up any surprises.The new venture XAT took, this year, was eliminating Essay writing section and throwing a curve ball by not introducing non MCQ type of questions even though the sample paper released 3 days before the exam, stated so.Xavier Aptitude Test (XAT) 2019 was conducted on January 6, 2019 from 10 am to 1 pm.The test was divided into two parts. The first part was the usual XAT paper which had questions divided into three sections Verbal Ability and Logical Reasoning, Decision Making, and Quantitative Ability and Data Interpretation.As stated by the XAT authorities earlier, the total time allotted for attempting these questions was 165 minutes.The second part consisted of General Awareness questions. The total time allotted to this section was 15 minutes.The Verbal and Logical Ability Section had 26 questions, same as last year. The section on Decision Making comprised 21 questions and the Quantitative Ability and Data Interpretation section had 27 questions.Each question in Part A, carried 1 mark each and attracted -0.25 marks for every incorrect attempt. Part B had no negative marking.Furthermore, from this year the penalty for un-attempted questions went beyond 8 such questions had been doubled to -0.10 from -0.05 marks.XAT 2019 exam pattern: The detailed analysis of all the sections is as follows:XAT 2019 Analysis: Verbal Ability and Logical ReasoningadvertisementVerbal ability and Logical Reasoning was tougher than last year, mainly due to Verbal section. The section was dominated by Reading Comprehension with 4 passages of 3 questions each. There was one poem of 2 questions and that was very difficult.The 2 para jumble questions were easy. The FIB questions were difficult and some of the CR questions were really difficult. The vague reasoning used in some RC questions made life difficult for the candidates. The RC passages were from familiar areas of psychology, art and social issues.A serious candidate could have attempted 16-18 questions with 70 per cent accuracy. It was definitely time consuming and a student could have taken around 50 minutes for the section.The breakup was as follows: XAT 2019 Analysis: Decision Making and Analytical ReasoningThe level of the Decision Making was similar to last year. There were no singlets and it made the task of reading easier. Situational decision making dominated the section with 18 questions.There were no questions from Mathematical/Analytical Reasoning, thus students might have attempted 2-3 more questions. However, there were more sequencing questions which lead to lesser attemptsThere were 3 caselets (Raket, Limo, ice-cream = music) which were similar to those that were there in previous year papers.The breakup was as follows: XAT 2019 Analysis: Quantitative Ability and Data InterpretationThe section on Quantitative Ability and Data Interpretation was slightly tougher than last year’s. However, one of the DI sets was tricky. There were 21 questions of QA and most of them were from Geometry and Algebra (including co-ordinate and Trigonometry). Majority of the questions from Arithmetic were doable whereas the questions on Geometry were difficult in nature.In Data Interpretation, there were 2 sets comprising 6 questions in total. There were a few questions which were a little ambiguous. 1 DI question on proportion of Economists and that of Engineers was incorrect. 1 Quant question on roots was incorrect since x was mentioned in the root.In a nutshell, one could have attempted 2-3 DI questions and 13-15 Quant questions in about 65-70 minutes.The break-up was as follows: XAT 2019 Analysis: General KnowledgeThe level of difficulty of the General Knowledge section was similar to last year. This section comprised 25 questions. Most of the questions were single-statement based. Some of the questions having multiple-statements had more than one correct statement.The key areas from where the questions were asked were static GK (Economy, Geography, Science and Technology) and Current GK (Business economy, personalities, awards, sports and miscellaneous).Overall the difficulty level of the GK section lies in the “moderate-difficult” range. An attempt of 12-14 questions fetching a score of 7-8 can be considered good. Expected cut-off: Disclaimer: All information on cut-offs, analysis, answer key and scores are based on independent analysis and evaluation made by Career Launcher. We do not take responsibility for any decision that might be taken, based on this information.(Analysis by Gautam Bawa, Group Product Head, Career Launcher)Read: 7.2 lakh of the 8.75 lakh candidates take re-test after Gujarat Lok Rakshak Dal recruitment paper leak caseadvertisementRead: RPSC Recruitment interview letter out for 1248 lecturer posts: Check interview date hereGet real-time alerts and all the news on your phone with the all-new India Today app. Download from Post your comment Do You Like This Story? Awesome! Now share the story Too bad. Tell us what you didn’t like in the comments Posted byApoorva Anand Tags :Follow xatFollow xat 2019 examFollow XAT scoreFollow xat resultFollow Xat Paper Nearly 75,000 candidates appear for XAT 2019: Check expected cut-off hereThe XAT continued its tradition to end the MBA exam season (for many candidates) on a low note with the toughest paper of the year. Apart from some difficult Verbal questions and some really tricky DM questions, the exam didn’t throw up any surprises.advertisement
Wayne Rooney says that his generation of English stars would have won more at the international level with a manager of Pep Guardiola’s calibre in charge.The former England star amassed 120 caps during his time with the Three Lions, becoming the team’s all-time leading goalscorer in the process.He starred at six tournaments at the senior level with the national team but failed to bring home any major honours despite playing alongside some of the best players to ever play the game. Article continues below Editors’ Picks What is Manchester United’s ownership situation and how would Kevin Glazer’s sale of shares affect the club? Ox-rated! Dream night in Genk for Liverpool ace after injury nightmare Messi a man for all Champions League seasons – but will this really be Barcelona’s? Are Chelsea this season’s Ajax? Super-subs Batshuayi & Pulisic show Blues can dare to dream Rooney’s played under the likes of Sven-Goran Eriksson, Fabio Capello and Roy Hodgson during his international career, but he believes that the team could have reached a much higher level under someone like Manchester City’s current boss.”I watch [England] with excitement and happiness when they are winning,” he said on the Wayne Rooney Podcast.”You look at our team 10 years ago and arguably we had the best group of players in world football.”Rio Ferdinand, John Terry, Ashley Cole, [Steven] Gerrard, [Paul] Scholes, [Frank] Lampard, [David] Beckham, myself, Michael Owen – our team then, if we had a Guardiola with that group of players, we’d have won everything, no doubt about it.”Rooney currently holds England’s goalscoring record, having fired 53 goals to surpass Sir Bobby Charlton’s tally of 49 during his international career.But Rooney, who retired from the international game in 2018 following a send-off friendly against the U.S. national team, says that he believes his time as record-holder could be short-lived.The D.C. United forward says Harry Kane appears to be next on the list to set the record, with the Spurs forward having already scored 26 times at the international level. “I never take goals for granted, I love scoring them. Once I got to 35 for England, I could feel the record getting close,” Rooney said.”I don’t think it’ll stand for 50 years like Bobby Charlton’s, I think Harry Kane, possibly the next two or three years will… He’s a fantastic goalscorer and his record for England is fantastic.”When I got the record and then went back for my last game I said it would be an honour to go and present him like Bobby Charlton presented me with the golden boot and I’m sure it won’t be before too long.”
Manchester United are bracing themselves for a “brutal” clash with Liverpool after the international break, with Axel Tuanzebe admitting the Red Devils need to “go back to the drawing board”.Ole Gunnar Solskjaer’s side have stumbled their way to the second shutdown in domestic competition after taking just nine points from their opening eight Premier League games.A new low was hit during a 1-0 defeat to Newcastle last time out, with questions once again being asked of Solskjaer’s future as he struggles to inspire confidence and positive results. Article continues below Editors’ Picks Ox-rated! Dream night in Genk for Liverpool ace after injury nightmare Messi a man for all Champions League seasons – but will this really be Barcelona’s? Are Chelsea this season’s Ajax? Super-subs Batshuayi & Pulisic show Blues can dare to dream Time for another transfer? Giroud’s Chelsea spell set to end like his Arsenal career Things are not about to get any easier for an under-fire coach either as a return to action on October 20 is set to see table-topping Liverpool – who are yet to drop a point this season – pay a visit to Old Trafford.With the countdown now on to that contest and United left with some serious flaws to iron out, Tuanzebe has told MUTV: “It’s always a big game. Through my academy stages, Liverpool is a must-win. It’s a brutal game. It wasn’t a tippy-tappy game; no matter what age group.“Obviously coming here to the first team, I expect more of the same. It will be a game where we need to grind it out and stick together and produce a result.”Tuanzebe concedes that United are going through a “tough phase” at present, with luck deserting them once again during a trip to St James’ Park.He added: “Yeah, you can see we shut them out for a long period of time.“The only way they were able to score was a counter when we weren’t really there. The goal, it is what it is: a 20-yard shot, it wasn’t like they played through us or anything like that.“We go back to the drawing board, the international break [is] now time for us to regroup. We believe in what we’re doing, in time it will come.“Now it’s just that tough phase. Next game we look forward to is Liverpool. [We] definitely want to get a result in that game.”The highly-rated defender added, with United hoping to have the likes of Paul Pogba and Anthony Martial back at their disposal in the near future: “Obviously, we’re waiting for players to come back [from injury] and that will be a positive to strengthen the squad again.“[It] gives us time to reflect and build on our game because again we’re having a lot of possession but we need to have that final kind of penetration in the final third [to] give us chances to win games.” Subscribe to Goal’s Liverpool Correspondent Neil Jones’ weekly email bringing you the best Liverpool FC writing from around the web